When you publish a book, writing it is only half the battle. Authors spend just as much time marketing their books as they do writing them.
Marketing is anything you do to encourage people to buy the book. It can include newspaper articles, radio interviews, giving away bookmarks, putting up posters and many more activities.
Marketing begins before you publish the book, so that readers look forwards to it.
Today, I issued a press release about our monster book. A press release is a piece of writing that you send to news sources (e.g. magazines, newspapers, radio stations) telling them your news. Sometimes the news sources decide to feature an author's news, and sometimes they don't. So I have no idea whether or not we'll be in the news.
However, here is our press release and some news from the past, to give you a flavour of how marketing works.
Read our press release.
Listen to a radio interview about The Troll Trap.
Below is a newspaper article about The Troll Trap.
Marketing is anything you do to encourage people to buy the book. It can include newspaper articles, radio interviews, giving away bookmarks, putting up posters and many more activities.
Marketing begins before you publish the book, so that readers look forwards to it.
Today, I issued a press release about our monster book. A press release is a piece of writing that you send to news sources (e.g. magazines, newspapers, radio stations) telling them your news. Sometimes the news sources decide to feature an author's news, and sometimes they don't. So I have no idea whether or not we'll be in the news.
However, here is our press release and some news from the past, to give you a flavour of how marketing works.
Read our press release.
Listen to a radio interview about The Troll Trap.
Below is a newspaper article about The Troll Trap.
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